Head of Brand Marketing

Location Ennis
Job-type Permanent
Salary Competitive
Reference TTM-HBM
IT’S NOT A JOB, IT’S AN ATTITUDE…   Yes, you can describe us as a leading global recruitment company, established in 2002, Irish-owned and with offices in Dublin, Manchester and London and with a team of over 140 professionals. We serve the Irish and UK markets, and recruit internationally into the UK – within both the permanent and temporary sectors. We’re also really proud of the fact that we are Ireland’s Largest Recruitment Agency of the Year, 2018. We’re all of that – but we’re a lot more too. We made a pledge way back when to shake-up the world of recruitment and disrupt the ‘expected’ service our sector provides. And we haven’t disappointed. Because TTM isn’t just a company. It’s an attitude. A mind-set. An energy and a force that connects us as people and drives every team member towards their own great potential. So what makes us different?

We're currently recruiting a Head of Brand Marketing to lead, develop and drive our marketing team and vision. This role will be based in our HQ in Ennis.  

Why Us?

We’re driven by POTENTIAL. We’re dedicated to Enhancing the Quality of People’s Lives, to unleashing potential, from the inside-out. And everything we do supports this, to deliver extraordinary experiences.

We’re PEOPLE first. TTM is about people, a human experience – really finding your tribe. Our warm, family culture is truly a ground-breaker… and putting our customers and candidates at the centre of everything we do is part of our signature.

We’re PERFORMANCE led. Achievement is part of our DNA, and every day we’re inspired to be better, go further, do more. And help you achieve the same.

We PIONEER. We’re always hungry to find new and better ways of doing things, and have launched programmes, initiatives and ways of working that are changing our industry.

We PLAY WELL. Our lust for life is clear from the way our HQ is dressed to the million ways we celebrate victories and successes.    

We’re PASSIONATELY CURIOUS. We are INTERESTED in our customers and our candidates - and in really understanding the experiences of those we work with.


We reward High Performance - 75% of our Senior Management Team are promoted from within our company. Realising Potential, Unleashing Potential ensures 'Our People' are the linchpin to success. Alongside highly competitive base salaries and market leading commission structure we offer the following: 
  • Career Building - we develop and tailor training and development plans for your career advancement  
  • Health - Fully subsidised Healthcare scheme along with a suite of programmes across Wellness, Diversity, Sports and Social.
  • Security - offering financial advice on your first mortgage to saving plans to Company pension scheme
  • Giving Back - we are big on volunteering, local or national whatever your interest we are happy to invest time
  • Fun - Friday's mean fun, dress down day, get the weekend started with an earlier finish
 
The Ideal Candidate:

Leadership/Management:

The first and most prominent responsibility of the Head of Brand Marketing is their leadership over the brand marketing department. In this position, the Head of Brand Marketing is responsible for the overall management of the department. The Head of Brand Marketing, in their leadership capacity, is also tasked with the creation of a departmental vision that instils in all levels of the department, which form part of the business culture. Tasked with overseeing the business’s online brand marketing campaigns on digital channels such as LinkedIn, Facebook, YouTube, business websites, email and so forth.

The Head of Brand Marketing also oversees offline brand marketing approaches such as design marketing and hardcopy promotional materials. Manages and works with individual teams and ensures consistency and appropriateness of the brand’s messages in the market. The Head of Brand Marketing has overall responsibility over all creative outputs inclusive of web promotional materials, selection of creative agencies, creative briefings, graphics, photography, etc. across the business. The Head of Brand Marketing also plays a mentorship role to key personnel in the brand marketing department, honing their professional skills and preparing them to occupy his position in the future

Strategy: The Head of Brand Marketing also plays a major strategic role. Develops and manages the business’s brand strategy as well as corresponding brand elements in order to maximize the brand’s equity.  The Head of Brand Marketing is responsible for the creation and placement of advertising that is in support of the business’s and sales team’s initiatives through media planning, creative development, metrics, market research, and vendor management.

Collaboration: The role of the Head of Brand Marketing, as expected, is highly collaborative. The Head of Brand Marketing works closely with the Sales department, the Managing Director and the in formulation and delivery of both the offline and online brand marketing elements/strategies. These elements are inclusive but not limited to brand design, partnership marketing, content, public relations, and advertising.

Analytical/Technical Skills: The role of the Head of Brand Marketing is a commercial marketing role and it is necessary that he/she demonstrates an ability to formulate and present actionable insight from analysis of research data. A candidate for the position must, therefore, portray exceptional analytical skills.

Interpersonal Skills: The candidate should be an enthusiastic worker, consumer-oriented, have a passion for delivering meaningful social impact and simultaneously generating the business income, have excellent problem-solving skills, possess an ability to handle multiple projects, prioritize and meet deadlines. They will also be self-motivated and proactive; they will have an insatiable thirst for knowledge always keeping up with market trends

Communication Skills: The position of the Head of Brand Marketing is a highly interactive and demands exceptional communication skills both in verbal and written form. As the leader of the brand marketing department & holds a seat in the Senior Management Team has the ability to tailor complex messages for various stakeholders in a relatable and understandable manner.

Experience: A candidate for this position has to have had at least 7 years working experience in a marketing capacity, conducting online marketing, digital design, website management, paid marketing, or preferably brand marketing at the capacity of a Senior Brand Marketing Manager in a fast-paced and extremely competitive environment. The candidate must also have had successful experience in launching and driving brand marketing campaigns that have built momentum for a brand’s awareness and consumer acquisition.

A suitable candidate will not only be skilled in digital branding marketing approaches but also traditional/offline approaches such as print. The Head of Brand Marketing also has to have had proven and successful experience building brand and passion in a complex and highly competitive market. They will also have had a proven track record in delivering sustainable improvements in marketing campaigns’ ROI.

TTM Healthcare is an Equal Opportunities Employer.